Somo Cares is building a network of clinical providers who serve veterans. Networks do not build themselves: someone has to find the clinics, explain the mission, confirm the fit, and follow up until an onboarding call is on the calendar. Somo gave that job to RevDesk.
The challenge
Recruiting providers is outbound work with a long tail. A licensed directory gives you a list, but a list is not a network. Each practice has to be reached, usually more than once, and the first person who answers is rarely the person who decides. The pitch has to be made well every time, the interest has to be captured accurately, and the follow-up has to happen on a schedule that a small team cannot keep by hand.
Somo's team was doing all of this between the rest of their jobs. Every hour spent dialing was an hour not spent onboarding the practices that had already said yes.
What RevDesk took on
RevDesk worked the provider lists end to end. It found and verified the practices that matched the network's needs, reached them with a consistent introduction to Somo Cares, and carried the conversation through the first questions a practice asks before it will take a meeting.
When a practice was interested, the agent confirmed fit, timing, and who should be on the onboarding call, then booked that call for Somo's team with the full conversation attached. Practices that were not a fit, or not ready, were recorded that way so nobody called them again by mistake.
How the week went
The campaign ran for one week against a licensed directory of healthcare practices. By the end of it, 20 practices had expressed real interest and were queued for onboarding conversations with Somo Cares. The figures come from RevDesk's own campaign data for the deployment.
Every conversation, including the ones that ended in a polite no, is in the record with its outcome, so the next campaign starts from the last one's record.
What changed for the team
Somo's people now spend their days with the clinics that said yes. The searching, the introductions, and the follow-up run on RevDesk, and the team steps in at the point where a human relationship starts to matter: the onboarding call.
Why it matters
Every provider that joins the network puts care within reach for more of the veterans it serves. Building it faster is not a vanity metric here.
